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Books in Shelfclass 8.B.8, Product management, product marketing:
Number of books: 18
Shelfclass
Sortkey
Title
8.B.8
BUTJE, MARK
Product Marketing for Technology Companies
8.B.8
CAGAN, MARTY
Inspired: How to Create Tech Products Customers Love
8.B.8
COOPER, G. ROBERT
Product Leadership: Creating and Launching Superior New Products
8.B.8
DVER, ALYSSA S
Software Product Management Essentials: A Practical Guide for Small and Mid-Sized Companies
8.B.8
EYAL, NIR
Hooked: How to Build Habit-Forming Products
8.B.8
FERRARI, ERNANI
Product Management for Software: Simple Processes for Great Results
8.B.8
GORCHELS, LINDA
The Product Manager's Handbook
8.B.8
GORCHELS, LINDA
The Product Manager’s Handbook: The Complete Product Management Resource
8.B.8
GUI, JIN KANG
Methodology for Modelling Complete Product Assemblies
8.B.8
HAINES, STEVEN
The Product Manager's Desk Reference
8.B.8
HENDON, DONALD W.
Classic Failures in Product Marketing: Marketing Principles Violations and How to Avoid Them
8.B.8
KITCHO, CATHERINE
High Tech Product Launch
8.B.8
KITTLAUS, HANS-BERND
Software Product Management and Pricing: Key Success Factors for Software Organizations
8.B.8
MCGRATH, MICHAEL E
Product Strategy for High-Technology Companies: Accelerating Your Business to Web Speed
8.B.8
NAGLE, THOMAS T
The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making
8.B.8
PARANTAINEN, JARI
Tuotteistaminen: Rakenna Palvelusta Tuote 10 Päivässä
8.B.8
PATTERSON, MARVIN L.
Accelerating Innovation: Improving the Process of Product Development
8.B.8
PICHLER, ROMAN
Strategize: Product Strategy and Product Roadmap Practices for the Digital Age