Net Gain: Expanding Markets Through Virtual Communities

Shelfclass_id 8.B.3
Sortkey HAGEL, JOHN
Authors John Hagel, Arthur Armstrong
Title Net Gain: Expanding Markets Through Virtual Communities
Publisher Harvard Business School Press
Year c1997
Languages eng
Isbn 0875847595, 9780875847597
Description xv, 235 p. ill. 24 cm.
Record date 20100111
Location Boston, Mass.
Keywords Virtual communities, Internet marketing, Customer relations