The Licensing Business Handbook: How to Make Money, Protect Trademarks, Extend Product Lines, Enhance Merchandising, Control Use of Images, and More, by Licensing Characters, Teams, Celebrities, Events, Trademarks, Fashion, Likenesses, Designs & Logos!

Shelfclass_id	1.C
Sortkey	RAUGUST, KAREN
Authors	Karen Raugust
Title	The Licensing Business Handbook: How to Make Money, Protect Trademarks, Extend Product Lines, Enhance Merchandising, Control Use of Images, and More, by Licensing Characters, Teams, Celebrities, Events, Trademarks, Fashion, Likenesses, Designs & Logos!
Publisher	EPM Communications, Inc.
Edition	3rd ed., rev.
Year	2001
Languages	eng
Isbn	1885747004
Description	vi, 220 p. 23 cm.
Record date	20100203
Location	New York, NY
Keywords	Licensed products, License agreements, Merchandise licensing