Expert Systems for Scanner Data Environments: The Marketing Workbench Laboratory Experience

Shelfclass_id 4.N
Sortkey MCCANN, JOHN M
Authors John M McCann, John P Gallagher
Title Expert Systems for Scanner Data Environments: The Marketing Workbench Laboratory Experience
Publisher Kluwer Academic Publishers
Year c1990
Languages eng
Isbn 0792390768
Series International series in quantitative marketing
Description viii, 224 p. ill. 24 cm.
Record date 20080808
Location Boston
Keywords Marketing, Expert systems (Computer science), Optical scanners